March 31, 2010 - Lights, Camera, Action - Kiyonna is Ready for Her Close Up
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*** PRESS RELEASE ***

Lights, Camera, Action - Kiyonna is Ready for Her Close Up

Anaheim, CA – March 31, 2010 – Ever the innovators of sophisticated, contemporary style in sizes 10-32, Kiyonna™ Clothing has launched an exciting new web series called “Setting the Curve.”  Each week, popular plus size vlogger Marcy Guevara will give viewers a glimpse of what is going on behind the scenes at Kiyonna™, showcase the latest new arrivals, and report on how to achieve maximum style with minimal effort. 

The release of the first two videos on Facebook and YouTube has generated a buzz among those hungry for more contemporary plus size fashion editorials.  As more and more companies take their marketing viral, Kiyonna™ plans to offer intriguing and relevant content for their viewers every week.

  • EPISODE 1 - Behind the Seams:  Marcy takes viewers on a sneak peek of the Kiyonna™ headquarters in Anaheim, CA. Ever wonder who answers those customer service calls or what goes on in the design room?
    http://www.youtube.com/watch?v=gh-f4OCWiT4
  •  EPISODE 2 - Day to Night Ensembles:  Get the most bang for your buck with ensembles that easily transition from day to night with a quick change of accessories and shoes.
    http://www.youtube.com/watch?v=oWWE0AFXrbs

As editor-at-large for SKORCH magazine and the personality behind the YouTube sensation “The Marcy Minute,” the vivacious and curvaceous Marcy was the perfect spokesperson for the fashion forward plus size label.  With videos under three minutes long, “Setting the Curve” is the quick and easy way for the curvy diva to get her fashion fix.  Embodying confidence and a flair for style, Marcy has been well received by the Kiyonna™ fans.  Not one to let style be defined by size, the plus size community can look forward to more “Setting the Curve” episodes.

 

About Kiyonna

A leader in the plus size clothing industry, Kiyonna™ has styled curvy women with its collection of contemporary plus size dresses and separates since 1996. This modern yet feminine label offers styles exclusively in sizes 0x-5x. These well-edited silhouettes can be found online and in specialty plus size clothing stores across the country and beyond.

From plus size special occasion dresses to casual chic separates, Kiyonna™’s focus is to create fashion-forward styles that flatter a woman’s curves.   

For additional information about Kiyonna™ and this press release, contact Alicia or visit http://www.kiyonna.com.

Contact:
Alicia Leach
1440 S. State College Blvd. Ste. 5G
Anaheim, California 92806
888.549.6662, ext. 112
714.956.5588, ext.112
Alicia@kiyonna.com

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